Feb 03, 2023  
2019-2020 Shepherd University Catalog 
    
2019-2020 Shepherd University Catalog [ARCHIVED CATALOG]

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COMM 406 - Advertising and Imagery

(3 cr) This course explores the significance and influence of advertising, public relations, and public opinion on contemporary culture. The history, institutional practice, and aesthetics of advertising, public relations, and public opinion will be studied. The course will consider the social, political, cultural, and personal dimensions of interpreting advertising, public relations, and public opinion.



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