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    Shepherd University
  Dec 15, 2017
2017-2018 Shepherd University Catalog
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GRDS 310 - Typography I

(3 cr) This course introduces students to the history and technology of one of the most integral components of visual communication--letterforms. Topics covered include typographic vocabulary, terminology, classification, measurement, syntax, communication and legibility. The expressive potential of letterforms and words are explored, as well as the relationship between type and image. Students develop an appreciation of the subleties of typographic form through projects that incorporate both traditional and digital methods and techniques. The importance of ideation, process, layout, structure and craft are emphasized.  Previously numbered GRDS 300. Prerequisites: GRDS 250. Corequisite: GRDS 312.

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