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    Shepherd University
   
 
  Oct 23, 2017
 
 
    
2017-2018 Shepherd University Catalog

Mass Communications


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The Department of Mass Communications recognizes the value of an education that integrates professional knowledge and critical understanding. Digital technologies are changing the ways that people generate, disseminate, receive, and use ideas and information. The communication and new media program accounts for these changes by offering a curriculum that is focused, fundamental, and flexible. Our curriculum is grounded on student participation and empowerment, and provides students with the skills necessary to communicate effectively and appropriately in a variety of professional contexts. Students learn to critically examine their own experiences, recognize the complexities of living in the global village, and explore the ways that communication technologies and popular culture infuse and affect their lives. The program prepare graduates to be intellectually and technologically resilient and ready for inevitable change. Graduates work in television, radio, film, advertising, public relations, journalism, sales, and marketing. Capstone experiences include senior projects, seminars, and internships. Students may select the Washington Gateway program and finish their education in the Washington, D.C., area-an educational opportunity unique to colleges in the state.
 

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