Aug 06, 2020  
2015-2016 Shepherd University Catalog 
    
2015-2016 Shepherd University Catalog [ARCHIVED CATALOG]

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BADM 407 - Business Strategy and Policy

(3 cr) Capstone and writing intensive course for all business administration majors; integrating experience in the basic disciples of business through active engagement; study of the development of company policy and strategy; impact of a company’s internal and external environment on strategic decisions; case practice in analyzing and formulating business policy and strategy; cuts across the whole spectrum of business and management; attention on the total enterprise, its long-term direction and strategy, its resources and competitive capabilities, and its prospects for success. Prerequisites: Final semester seniors only.

 

CORE CODES:   WM   CP



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